On May 24th, the four-day 26th China International Bakery Exhibition was successfully concluded at the National Convention and Exhibition Center in Shanghai.KFIThe Croissant Group relied onUHT newandomnichannel solutions,Once again, it was in the spotlight. 

Recently"Bake +"The market is showing a vigorous development trend, how to achieve one-stop procurement from raw materials to application products, reduce the waste of manpower and material resources and the cumbersome process of multiple comparisons. In particular, how to keep the product continuous innovation and graspThe preference of young consumers increases the stickiness of user groups.It becomes a problem for the industry.

Empower terminal sales omni-channel

One-stop solution to industry pain points

KFICroissant Group,AsPioneer of China's cream industry,It has not only achieved outstanding achievements in China, but also took the lead in exporting Chinese cream to New Zealand, the world's largest dairy country. The group has a wide range of businesses and owns itSix major product sections,Including cream, ready-to-eat frozen desserts, sauces, premixes, improvers and functional oils, we provide customers with one-stop solutions to meet the needs of bakery, tea, meals, supermarkets and convenience stores"Bake +"Consumption demand in scenarios.

In order to continuously improve product quality and innovation capabilities, in 2024KFIThe Croissant GroupEstablished in Qingdao, ChinaUHT cream production base,The air cleanliness of the workshop is reached100,000 levelSterile decontamination standards.

With the whole process of automated production, the annual production capacity of the workshop is as high15000 Tons,Ensure that the products are always of high standards and quality. The use of advanced VTIS Instantaneous sterilization technology can quickly lock in the freshness of food while retaining the nutrition and taste of food, providing consumers with healthier and more delicious food choices.

Innovative R&D drives development

Promote the iterative upgrading of the industry

AsThe pioneer of the butter whipping cream category in China,KFIMr. ® ®Croissant Buttercream® buttercream whipping cream,KFIMr. ® Cozzant's Famous Multi-functional ® Whipping Cream, Songzhixin ® Crispy Menglong Popping Mochi and Baking Yijia ® Fat Expert FO100 successfully won the first place with their advanced technology and unique tasteThe 26th China International Bakery Exhibition "Innovative Product Award",ManifestedKFIThe Croissant Group's excellence in product research and development.

AsKFIA wholly-owned subsidiary of the Croissant Group,Songzhixin Food (Qingdao) Co., Ltd.,Focus on the research and development, production and sales of ready-to-eat frozen desserts. Uphold"Healthy Baking, Light Life"We are committed to providing customers with convenient, healthy and high-quality pre-made bakery products.

In this exhibition, we brought five series of mousse, cheese, mochi, Daifuku, and ice zongzi, with a total of more than 40 products. thereintoCrispy Dream Dragon popping mochiOnce listed, it was very popular, and it was listed only3 monthsSales breakthrough4.3 million capsules,Ranked for many weeks in a rowDouyin snacks hit list and praise list,It fully demonstrates the innovative strength and market competitiveness of Songzhixin Food.

During the exhibition, it will be enjoyed by the French bakery industryPhilippe Hiriart, winner of the "Nobel Prize" MOF, Zhang Chao, winner of the National May Day Labor Medal, and Yang Lijun, a star of baking technology BTA2023 skillsand other industry masters came to the scene.

adoptKFIMr. ® Croissant name pie ®BUTTERCREAM® butter whipping creamandKFIMr. ® Croissant's name pie ® cream，The on-site application product demonstration brought the audience a double enjoyment of vision and taste buds with exquisite baking skillsKFIThe quality strength of the Coissson Group is crowned.

futureKFIThe Croissant Group will continue to uphold it"To be a respected global food company and achieve sustainable operation"Adhere to the corporate vision"Let the world fall in love with Chinese food, and dedicate convenience, deliciousness and health to the world"mission. We will continue to explore and innovate to help the innovation and development of the baking industry with more healthy and high-quality products and services, and promote Chinese food to the world stage.

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